PDA

View Full Version : Nokia smartphones ‘not yet at the right price point’, says Telefonica manager


FeralKitty
11-07-2011, 11:32 AM
From TNW Mobile (http://thenextweb.com/mobile/2011/11/07/nokia-smartphones-not-yet-at-the-right-price-point-says-telefonica-manager/):

With the launch of the Lumia 800 (http://thenextweb.com/mobile/2011/10/26/hands-on-with-the-nokia-lumia-800-windows-phone-photos/) and Lumia 710, Nokia may have consumers looking to their operator to upgrade to its new Windows Phone devices, but you won’t be seeing them on O2 or on many of Telefonica’s other regional carriers because its European general manager Simon Lee-Smith labelled the companies high-end smartphones as “too expensive”.

The Telefonica chief, speaking with Telecoms.com (http://www.telecoms.com/36101/nokia-smartphones-“too-expensive”-says-telefonica-handset-chief/), said that Nokia’s premium devices are “not yet at the right price point”, adding that if the Finnish mobile giant wanted to sell its smartphone devices in volume then it would “need to bring out devices which are cost-competitive”.

Read more... (http://thenextweb.com/mobile/2011/11/07/nokia-smartphones-not-yet-at-the-right-price-point-says-telefonica-manager/)